Typography

Our primary font family is Neue Haas Grotesk Display.

Headings and subheading should be sentence case without a full stop.

Body copy type must always be aligned left, never justified, aligned right or centred.

Always use upper and lower case, never all upper case or all lower case.

One line space should be left between paragraphs. Do not indent paragraphs.

There should not be any returns within a paragraph. If there is a new section, there should always be a line space before it begins.

Bullet points and quotation marks should always be indented.

If the sentence above the bullet points ends in a ‘:’ then each bullet needs to
be in lower case without full stops. Otherwise the bulleted points must start with a capital and end in a full stop.

Line endings must be carefully considered to ensure there are no one-word lines.

Do not use hyphens in the place of dashes. A dash is used if there is a space either side of it, whereas hyphens are used to join two words together. For example: ‘Aker Systems – Careers’ (dash); ‘tailor-made’ (hyphen).

Line endings must be adjusted so that hyphenated words are not split over two lines.

Apostrophes and quotation marks must be the correct punctuation marks, not inch and foot marks. For example: ‘Here’s the correct use of an apostrophe.’ “These are correct quotation marks.”

When type setting numbers, the characters one to ten should be spelt out in full. Numbers from 11 and higher should use numerical characters.

If numbers are being used in the same sentence, e.g. ‘between 6 and 12 weeks’, then both numbers should be numeric.